May 14, 2024 - By: Brandon Jenkins

A red and blue betta fish swims in a cup with plants in the background.

The expertise trap: when new skills aren’t enough.

Does this sound familiar?

  • I’ve mastered my craft
  • I’ve achieved success at the highest level
  • Rinse and repeat for continued success

Suddenly, you’re in a role and level of responsibility that’s entirely new.

Like a fish out of water, what worked before no longer does.

  • You’re at a point where solo efforts aren’t enough
  • Your perspective is insufficient because you haven’t experienced enough
  • You need to draw on diverse perspectives, different from your own

You think the answer lies in acquiring more:

  • Skills
  • Technical know-how
  • Problem-solving techniques

Yet, the reality demands a shift to become:

  • More comfortable with ambiguity
  • More open to accepting varied perspectives
  • More at ease with not having all the answers

Have you ever found yourself in the expertise trap?

What was your strategy to navigate it?

Reach out to me for help:

  1. Becoming a resilient capital keeper with whole life insurance.
  2. Discovering your Blueprint with 1:1 coaching.

Do you have someone on your team helping you with these concepts? If not, please reach out to us at

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