May 3, 2025 - By: Brandon Jenkins

Coach Brandon Jenkins writes about feeling off and finding your path. Image shows a video still of Brandon, seated in front of his Blueprint, with a Tier One hat on.

You can follow the accepted path and still feel ‘off.’

For a long time, I did what most high performers do.

• I took the next step.
• Then the next one.
• And the one after that.

Because that’s what success looks like, right?

Keep advancing. Keep achieving.

But eventually, I had to pause and ask:

Is this path actually mine?

Or have I been following someone else’s path without
ever checking in on what really matters to me?

I call it the golden path fallacy.

At the time, I wasn’t calling it purpose or Blueprint yet.

But I was definitely searching for alignment.

• With my values and strengths
• With the kind of work that felt meaningful

That realization kickstarted everything.

Are you starting to ask those questions?

You’re not alone.

And you don’t have to figure it out on your own either.

Reach out. Let’s start a dialogue.

Click to connect with me at LinkedIn!